3 skills to unleash your LinkedIn powers – your holistic package
Visibility
Storytelling
Synergy
The power of visibility: Personal branding made easy
We analyze where your potential lies and show you the ways in which you can place your brand and expertise on LinkedIn.
- LinkedIn potential analysis for the optimization/redesign of the appearances of your company and your employees
- Elaboration of values and themes for the LinkedIn presence
- Identification of relevant KPIs
- SEO analysis to identify trends to give visibility to your expertise
- Creation of a customized step-by-step plan for your optimal appearance
The Power of Storytelling: Creating Successful Content
We'll show you how your employees can use successful storytelling to create a profile that people love to interact with, contributing to your brand's visibility.
- Training of your employees on the topic of social selling including the aspects of profile maintenance and behavioral recommendations for LinkedIn as well as illustrative best practices
- Storytelling toolbox with text modules and graphic templates for effortless content creation
The power of synergy: Placing LinkedIn as a successful building block in your marketing mix
We'll show you how to integrate LinkedIn into your overall strategy to get measurable value and generate leads with authenticity.
- Strategic consulting for holistically linking your engagement on LinkedIn with your marketing strategy.
- Advice on using your LinkedIn presence as a trust element to increase conversion of your lead magnets (e.g., white papers)
- Advice on how to process content from your inbound or marketing automation activities for LinkedIn
- Highlighting opportunities for measurability of your LinkedIn engagement.
